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Rainbow conjures up a plush Puff

Magic dragon collection celebrates 50 years

CONJURING up new toys is a great way to celebrate the 50th anniversary of Puff The Magic Dragon.

Puff, the dragon who lives forever, is the star of Rainbow Designs charming new plush gift range.
Featuring a plush musical Puff and a hand puppet, along with and book and CD set, Rainbows new collection celebrates 50 years since the magic dragon first came to life in the Peter, Paul And Mary hit.
The tale has now been made into a classic children’s picture book set in Honalee, an enchanted land of imagination, acceptance and love where the playful adventures of Jackie Paper and his childhood friend Puff, The Magic Dragon, take place.
Anthony Temple, Rainbow Designs’ Managing Director said, “Puff, the Magic Dragon, is a timeless character brand and one which fits perfectly in our portfolio of licensed children’s gifts.
Puff, The Magic Dragon, joins Rainbow Designs’ portfolio of classic book brands including Beatrix Potter, Paddington Bear, Elmer, Stripy Horse, Roald Dahl, Spot and contemporary screen characters Abney & Teal, Charlie And Lola, Wibbly Pig and Shaun The Sheep.

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