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Time for new size of shine

Qualatex expand popular Chrome balloon range with 7” colourways

PIONEER have announced the worldwide launch of the exciting new addition to their best-selling Qualatex brand Chrome latex range – the new seven-inch collection.

The seven-inch option will be available in all six Chrome colourways – silver, gold, blue, green, purple and mauve – after the Qualatex team established the size was perfect for bridging the gap between five-inch and 11-inch round options in trending design styles, offering a rounded shape and excellent colour match and opacity.
Launched last week, with stock expected in June, the new size offers great scope for creativity and the production of Insta-worthy designs, as there are now more ways than ever to use the rich, radiant, reflective Chrome colours already loved by trade and consumers alike: whether it be on-trend organic décor or upmarket retail designs.
The innovative Chrome latex range was first launched at last year’s spring shows, and matching Chrome Microfoil balloons were launched this spring. Two colour assortment packs of the original latex sizes are also being added to the range too: a 100-count 11-inch bag and 100-count 260Q bag, each containing a mix of all six Chrome colours – the perfect addition to any balloon professionals’ toolkit.
Julie Dommett, head of marketing for Pioneer Europe, said: “We’re thrilled to be able to offer these new ranges of Chrome latex. Chrome has been so well received that our customers started asking for more sizes just as soon as it became available, as the balloons created such a statement when used in any design. We can’t wait to see what everyone will create with these!”


www.qualatexeurope.com


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